Core service · 02

Brokerage Services. Your gateway to the market.

Kashup makes investing in Ethiopia's capital markets easy, efficient, and transparent. Our platform gives clients direct access to the stock exchange, enabling seamless trading of equities, bonds, derivatives, and other financial instruments.

We help clients with account opening and dematerialization, promote private placement opportunities, and keep investors informed with regular market updates and insights.

Looking ahead, we aim to set the standard for listings, FPOs, and IPOs, ensuring successful execution and strong market liquidity. By fostering collaboration across the industry, we deliver reliable, innovative, and results-driven solutions that advance Ethiopia's capital markets.

01

What a brokerage does

  • ·Executes buy and sell orders for investors
  • ·Provides investment advice or research where appropriate
  • ·Gives access to stock exchanges where individuals can't trade directly
  • ·Charges a fee or commission for its services
02

Brokerage Values

I. Transparency
  • ·We always explain investment options and costs clearly.
II. Efficiency
  • ·Our team ensures transactions are processed quickly and correctly.
III. Security
  • ·Investments are protected through regulatory oversight and strict internal controls.
IV. Support
  • ·We walk every client through the process, step by step.
03

Trading Function

  • ·As Ethiopia's capital market grows, our trading function guides new clients in trading and securities.
  • ·We provide liquidity, execute trades, and manage risk in primary and secondary markets.
  • ·Under the Ethiopian Capital Market Authority (ECMA), we aim to enhance market depth, transparency, and efficiency.
  • ·As a member of the Ethiopian Securities Exchange (ESX) ecosystem, we ensure a simple, secure, and transparent trading experience for all.
04

Core Roles & Responsibilities

I. Migration & D-Mat of Securities
  • ·The company secretary prepares a shareholder list with biodata as per the CSD format.
  • ·The list is uploaded to the CSD system as non-trading accounts (Migration). Shares are then uploaded to individual trading accounts (Dematerialization).
II. Client Trade Execution & Market Services
  • ·Execute trades for institutional, retail, and high-net-worth clients
  • ·Trade in equities, government bonds, and corporate debt
  • ·Provide seamless market access
  • ·Support new and growing investors with guidance and onboarding
III. Trust, Safety & Compliance
  • ·Ensure safe, regulated transactions
  • ·Contribute to market trust and liquidity through responsible trading
IV. Insights, Issuer Support & Price Discovery
  • ·Integrate research for informed trade decisions and client insights
  • ·Act as market maker and book-builder during IPO/FPO to raise capital
  • ·Guide issuers in opening CSD accounts and crediting shares electronically
  • ·Facilitate price discovery through demand/supply analysis and market sensitization
05

Objectives of Brokerage Functions

  • ·Foster investor confidence through timely execution and transparent pricing
  • ·Facilitate the development of local market-making and secondary market trading practices
  • ·Support the liquidity of listed securities on the Ethiopian Securities Exchange (ESX) through D-Mat
  • ·Strengthen Ethiopia's integration into regional and international financial markets
06

What is Dematerialization?

Dematerialization (D-Mat) is the process of converting physical ownership certificates into electronic records, retiring the physical certificates from circulation.

Objectives of Dematerialization
  • ·Operationalize the provisions of the Capital Market Proclamation No. 1248/2021 (Articles 6(3), 42, 43)
  • ·Transition from paper-based securities to an efficient, secure, transparent electronic system
  • ·Facilitate electronic issuance and transfer of securities
  • ·Replace issuers' records with electronic records maintained in the central securities depository's book-entry register
07

Trading & Market Making

I. Trading Services
  • ·Brokerage for all clients
  • ·Equity and debt trades
  • ·Portfolio management and settlement
  • ·Transparent, real-time market access
  • ·Product specialization across asset classes
  • ·Best price discovery
  • ·Research-informed decisions
II. Market Making Role
  • ·Provide liquidity to customers
  • ·Enhance market depth and investor confidence
  • ·Book building
08

Brokerage Duties to Our Clients

I. Duty of Care
  • ·Act with skill and diligence
  • ·Give accurate, well-researched advice
  • ·Ensure suitability of an investment through risk profiling
II. Duty of Confidentiality
  • ·Protect client information
  • ·Prevent insider trading
  • ·Implement appropriate Chinese walls between departments
III. Duty of Compliance and Ethics
  • ·Adhere to applicable laws, regulations, and market conduct
  • ·Follow internal codes and ethics
IV. Duty of Good Faith
  • ·Treat clients fairly and consistently
  • ·Provide honest and transparent communication
V. Duty of Full Disclosure
  • ·Reveal all relevant information
  • ·Disclose fees, commissions, and potential conflicts
VI. Duty of Loyalty
  • ·Put clients' interests ahead of our own
  • ·Disclose conflicts of interest
  • ·Maintain professional independence